Why Twitter?

2017-05-14T03:09:53+00:00 March 15th, 2017|Categories: Managing Your Online Presence|Tags: , , , , , , , , , , |

March 15, 2017 | Diana Hawley As an Independent Nikken Consultant, you’re likely exploring the various ways to enhance your marketing reach. You’ve probably heard the phrase “social media is the new word of mouth.” You may even realize that digital or web-based marketing is the next wave in advertising and that a good amount [...]

Keywords: The Language of Customers

2017-05-14T03:04:56+00:00 January 31st, 2017|Categories: Core Consultants, Managing Your Online Presence|Tags: , , , , |

January 31, 2017 | Magnetic Leaders It’s easy for a business owner to become wooed by the idea of coming up in search results. Google search statistics reveal that there are 40,000 search inquiries per second, translating to 3.5 billion per day. What an enticing thought for someone who is trying to get their [...]

When Is It Advantageous To Use Your Personal Profile For Business?

2017-05-14T03:03:38+00:00 January 30th, 2017|Categories: Managing Your Online Presence|Tags: , , , |

January 30, 2017 | Magnetic Leaders As Independent Nikken Consultants look to social media to grow their business, professional etiquette comes to question. A generous application of common sense can guide anyone into deciding whether their existing personal profile should represent their business, but some objectivity from an outsider never hurts. [...]